Pokemon GO UX Redesign

CLIENT

Self-Initiated Project

BRIEF

Enhance the user experience of the popular mobile application.

CONCEPT

Glorify the original brand identity through modernization, and evoke the nostalgic sentiments from the classic introduction.

SOLUTION

Distilled identity into minimal color palette to foreshadow gameplay. Repurposing the original game’s sound design with transitional animation driven by the user.Created an immersive, futuristic action scene by utilizing first person live action footage to create adrenaline. Audio cued cuts to create appropriate reveal of audience role.

 

ALL WORK